True Cost Accounting | The Lexicon of Sustainability | PBS Food

Nothing says love and romance like exposing the myth of cheap food!! Not quite Valentine's Day material, I know, but this project by The Lexicon of Sustainability - an incredible resource - is a good reminder of the costs of production, consumption and waste not reflected in prices. Hope you gave ethically traded/homemade/organic/local this Valentine's...or at least begin to think about how to become more conscientious as a consumer and don't take labels or food trends at face value.